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Probably best known for his iconic “Rat Fink” cartoon creation (I’m personally not a fan of Rat Fink, or any rat for that matter…) Ed “Big Daddy” Roth (3/4/32 – 4/4/01) is synonymous with SoCal’s Kustom Kulture & Hot Rod craze of the late 1950s & 60s. He had a deep bag of tricks– an all around renaissance man skilled as a barber, cartoonist, display merchant for Sears, and expert auto painter / customizer. He’d been to school for auto engineering and served a stint in the Air Force from 1951-’55. After the service, Roth supported the wife and five kids workin’ for the man at Sears– until ’58 when Roth finally opened-up shop full-time (working with “The Baron” and his grandson Kelly) and was well on his way to stardom. Insane fiberglass bodywork, and intricate custom paint jobs were his speciality. Legendary Kustom Kulture contemporaries of Ed Roth’s included Sam & George Barris, Dean Jeffries, and Kenny Howard, AKA Von Dutch.
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