21 HELMETS SHOW ON DISPLAY AT THE 2014 MOTO GP THIS WEEKEND IN AUSTIN, TEXAS

Thor Drake and the crew at See See Motor Coffee continue to raise the bar of creativity with the 21 Helmets show coming up this weekend at the Circuit of the Americas Moto GP in Austin, TX on display in the paddock. If you plan to attend, don’t miss it.

“This year we partnered with Bell Helmets to get 21 historic helmets. Drawing inspiration from those old 21 helmets, artists then customized 21 new designs for this year’s show. 

Our original mission with the creation of 21 Helmets was to combine art and motorcycle safety in a way that had some cultural relevance. It’s been tested, tried and true, that motorcycle helmets are the one crucial piece of safety equipment that increase your chance of a healthy 2-wheeled lifestyle. What we saw happening was that people just bought factory designed color schemes on their lids. What we also noticed is that the good ol’ days of customizing the looks of your equipment to match the personalities of the riders had somewhat vanished.

This was the point we decided to host the first custom motorcycle helmet show. We thought 21 seemed like the right number that would be interesting and give a good range of design ideas. We reached out to 21 completely different-minded artists and asked them to design the helmet that would reflect any machine they could imagine.”

Thor Drake, See See Motor Coffee

see see motor coffee 21 helmets austin

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FRANCE’S FAIREST EXPORT– FRANCOISE HARDY | IMMORTAL BELOVED STYLE & MUSIC MUSE

francoise hardy grand prix helmet

Francoise Hardy on the ‘Grand Prix’ set seen wearing co-star James Garner’s helmet, 1966.

Francoise Hardy was a wistful breath of fresh air during the sex, drugs & rock ‘n’ roll of the 1960s. Mysterious, sweetly naive, and utterly desirable. She was adored by Bob Dylan, Nick Drake, Mick Jagger, David Bowie, and more. The incredible enduring images of Hardy, particularly those by famed photographer Jean-Marie Perier (who shot her donned in Dior, Yves Saint Laurent, Andre Courréges, and Paco Rabanne), made her an instant and timeless style icon. With her faraway gaze and lazy smile, Francoise Hardy is like a melancholy dream that you simply don’t want to wake up from. Her unease with fame and adoration is at times clearly evident in her photos– serving only to make her even more alluring.

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THE MAGNIFICENT SEVEN | BRITISH RACING LEGEND BARRY SHEENE


“Your arse, if you’re going fast enough.”

–Barry’s famous retort when asked by BBC, “What goes through your mind during a crash?”

In a brilliant racing career in which he amassed back-to-back World Championships (’76 & ’77), 23 Grand Prix victories, and 52 Podium finishes in all– the late, great Barry Sheene is one of the most loved and remembered motorcycle racing legends to this day. The victories alone, as impressive as they were, would not be enough immortalize the man. It was Sheene’s fearless spirit & iron will, a body that was repeatedly broken but not beaten, and his witty charm & handsome looks, that have eternally endeared him to racing fans around the world. It’s that old cliche– every woman wanted him, and every man wanted to be him.

Barry’s career was no doubt impacted by two major crashes that are forever a part of motorcycle racing history. The 1st occurred in 1975– at the Daytona 200, a locked rear wheel at 170 mph jerked him violently and Barry lost control. It’s a wonder he survived at all– amazingly, he didn’t even lose consciousness. In fact, he later recounted the crash in detail as the unforgiving track pummeled his flailing body. He suffered a shattered left leg, smashed thigh, broke six ribs, a wrist, and his collarbone.  When Barry awoke at the hospital, he didn’t miss a beat– asking the attending nurse for a fag (cigarette, for you Yanks out there). The 2nd came in 1982–  the two-time World Champion crashed (again going 170 mph) at Silverstone during practice for the British Grand Prix. Barry later recalled, “Wasn’t my fault; came over a hill and there was a wreck right in front of me.” They feared he’d never walk again, let alone return to the racetrack. His legs were compared to “crushed eggs,” taking eight hours to piece back together– with the aid of two stainless steel posts, two steel plates and almost 30 steel screws. After Barry was told he might be able to bend his knees in three months time, he did it in two and a half weeks– and returned to racing the following year. Some took to calling him– Bionic Barry. How you like them apples?

October 4th, 1958, Southwark, London– Motorcyclist Frank Sheene here pictured with his young son (the future legend Barry Sheene) at Club Day —Image by © Hulton-Deutsch Collection/Corbis. Barry’s old man, Frank Sheene, was no slouch on a bike himself– and could even turn a wrench.  The young and fearless Barry was on a bike at the wee age of 5 yrs old–  a Ducati 50cc motorbike. He entered his first competitive race at the age of 17 at Brands Hatch. He Crashed, (DNF). Wasting no time, Barry entered again the very next weekend and won the bloody thing. The Barry Sheene racing dye was cast.

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JACKIE STEWART | THE FLYING SCOT’S OLD SCHOOL FORMULA ONE STYLE

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1971, Montjuich, Spain — Chris Amon, driving for Matra, and Jackie Stewart, driving for Tyrrell-Ford, celebrate their 3rd and 1st place finishes at the 1971 Spanish Grand Prix. — Image by © Schlegelmilch/ Corbis

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From the desk of Contributing Editor, Eli M. Getson–

When I am having a rough one at work, I sit back in my chair, sigh deeply, close my eyes and pretend I am in swinging London in the Sixties, driving on the Formula One circuit, beautiful women and a magnum of Dom waiting for me in the winner’s circle, and I am always driving the Tyrrell 03 Cosworth Elf Car like my idol Sir John Young Stewart, otherwise known as Jackie.

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1971, Zeltweg, Austria — Jo Siffert in the BRM (No. 14), pole position, took the lead at the start of the 1971 Austrian Grand Prix. Beside him Jackie Stewart in the Tyrrell Ford-Cosworth. Behind them Francois Cevert in the 2nd Tyrrell and Clay Regazzoni in the Ferrari. — Image by © Schlegelmilch/Corbis

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