Jade, Hot Rod Night, Ace Cafe London, 2013 — Image by © Horst A. Friedrichs

I’m a big fan of Horst A. Friedrichs. (I have literally worn the cover off of my copy of Or Glory, 21st Century Rockers.) His style is about as far away as you can get from the balls-out vibe in a lot of today’s lifestyle photography (which I also obviously love). In Horst, there’s a strong sense of controlled curation in every stunning portrait. No minute detail escapes his critical eye. Every subject is perfectly directed (dressed, coiffed, posed) to evoke the desired mood. Horst is much more than a great photographer– he’s an artist imposing his masterful will upon the subject and setting to create lasting images that move you through their overall flawless composition. In Horst’s latest book Drive Style he dives into Britain’s rich & eclectic car culture, capturing amazing rare, historical, and custom automobiles alone or with their owners, drivers, and spectators. Keep reading to find out how you can win a free copy signed by Horst A. Friedrichs.

1959 Poggi, HSCC, Historic Formula Junior, Donington Park, 2013 — Image by © Horst A. Friedrichs

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Paul, 1960s MG, Brooklands Museum, 2013 — Image by © Horst A. Friedrichs

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Scarlett, 1930 Ford Model A, GOW!, Speed Hill Climb, 2013 — Image by © Horst A. Friedrichs

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Pandora and Andrew, The Percy Lambert Centenary , Brooklands Museum, 2013

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Hemsby Rock ‘n’ Roll Weekender, 2009

Drive Style is a must-have for any serious car and photography lover. You can win your own FREE copy signed by Horst, by going to The Selvedge Yard facebook page. “LIKE” any of the Horst A. Friedrich photos that we will post post on the TSY facebook page (if you’re moved, even leave a comment), and the winner will be randomly selected among those who “LIKE” Horst’s images. Good luck! The winner will be announced on Sunday 10/10.

The Selvedge Yard facebook page

Drive Style by Horst A. Friedrichs